HOMES Düsseldorf –
a new brand takes a new direction.
How real estate is sold today – thanks to Instagram
People want to be inspired. That’s the idea behind HOMES Düsseldorf. Inspiration plays a crucial role when buying a property: anyone searching for a home must be able to imagine what it would feel like to live there.
HOMES Düsseldorf provides that inspiration. With the help of a skilled photographer and an experienced stylist, we create highly emotive images that capture the unique charm of each property and spark a desire in viewers to make it the center of their lives. Through modern corporate design and tailored marketing materials, we provide the perfect framework for showcasing the properties. station3 developed the complete sales strategy and produced marketing materials for all channels. In addition to the website, this includes a high-quality image brochure, flyers, and, of course, social media content. Instagram has become a new sales channel for these exceptional properties – because premium images reach exactly the right target audience.
A timeless logo,
with a sophisticated look
The concept was already in place when the logo was developed, so a lot of emphasis was placed on style. The local reference was chosen to allow for the seamless addition of other cities at a later stage.
“station3 worked with us to develop an entirely new sales strategy. We couldn’t be happier with the collaboration – their work goes far beyond what a traditional advertising agency can offer.“
Maik Willmes, Management
